BlueString, XDrive which one will you choose ?
Back in 2005, AOL bought XDrive and decided to give away 5 Gb of space for free and then nearly faded away as far as the media hype is concerned. However, it seems that they have started to make various changes in the service to create the media hype again. However, this time around they are making some good changes in the service and making it much more useful!
AOL has decided that come up with two interfaces for different users using the X-Drive’s core technology. BlueString, a service which has been targeted for people who are concerned with storing the images and creating slideshows. BlueString is like XDrive shows, although the latter works better. It seems pretty useless to me that they’ve created BlueString although, same features are available in the main X-Drive service itself.
AOL has created a facebook application, which allows you to showcase your media files in your network of friends at facebook. AOL has certainly started working hard and accepted the fact that they should be following the users, rather than making users follow them.
AOL is currently working on Oxygen which will eventually replace the current XDrive software. Oxygen will be Adobe AIR application and will be launched in February. Although, Rafe Needleman finds out that it’s not capable of making automated file backups, which is one of the key features of XDrive application.
Well, not sure why they are concentrating on two interfaces, they can rather concentrate on one particular interface and make it more useful for all type of users. If at all, they think that extra features may scare the less geek people then they can always offer the option of Advanced features for advanced users. No point in creating two brands. What do you think, is it worth making two brands when one service is just a part of another service ?
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